"Patil kaki" (literal meaning Patil=Indian Surname and Kaki=Aunty) refers to a person, is familiar way of addressing someone named Patil who is an aunt or an elder woman.

It is a startup founded by Geeta Patil, focusing on homemade snacks and sweets. The business originated in 2020, born out of the circumstances of the pandemic. Geeta Patil, also known as "Kaki," has been making homemade snacks since 2017,
and the positive response from friends and family led to the establishment of Patil Kaki.

The startup emphasizes the use of fresh, handmade products without preservatives or added flavors. The team, which has grown to 25 people, is dedicated to the goal of serving homemade snacks made with love. Patil Kaki seems to have gained popularity, shipping its snacks across India.

I had the unique opportunity to showcase my skills in web design through an internship assessment, tasked with creating a website for the acclaimed startup Patil Kaki, as featured on Shark Tank India 2.0.

Design Approach:
Aligned with the company's vision and guidelines, I meticulously crafted the website screens to reflect the essence of Patil Kaki. Every design element adheres to the commitment of offering fresh, handmade products without preservatives or added flavors. The website is not just a digital presence but a visual and functional representation of the warmth and authenticity associated with Patil Kaki's offerings.

I have crafted several website screens, showcasing my design skills and attention to detail.

In my journey as a web designer, I have consistently adhered to fundamental principles that elevate the user experience and contribute to the success of digital projects.
Here is an overview of my design philosophy:
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‍User-Centric Focus:
My design philosophy centers on creating user-friendly interfaces, prioritizing seamless navigation, and tailoring the experience to meet user needs.
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Visual Harmony:
I excel in maintaining a cohesive visual identity, employing consistent color schemes, fonts, and imagery to deliver a polished and professional look.
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‍Responsive Design Mastery:
My expertise ensures designs are responsive, adapting seamlessly across various devices, providing an optimal user experience.
‍Interactive Flair:
‍I leverage interactive elements strategically, employing sliders, buttons, and hover effects to elevate user engagement and experience.
‍Optimized Performance:
‍My commitment to performance optimization includes meticulous image and code optimization, delivering a website that loads swiftly and efficiently.
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Accessibility Advocacy:
‍In my designs, I prioritize accessibility, ensuring the website is usable for individuals with disabilities through alt text for images and easily readable text.

I am proud to have contributed to the digital presence of Patil Kaki, a startup that embodies passion, quality, and the spirit of entrepreneurship. This project allowed me to showcase my skills in translating a brand's identity into a captivating and functional online experience.
Thank you!